2007_04
Lower Austria Contemporary
ci for an art institution, competition
CI_GR
presentation for the invited competition logo web poster advertisement business cards program folder
Lower Austria Contemporary is an umbrella organization for museums, galleries, and institutions focused on modern art in Lower Austria, along with the annual brochure showcasing their gallery programs
COMPETITION:
Galleries and Museums of Lower Austria created an umbrella brand of their institutions engaged in contemporary art. They needed a Corporate Identity to present themselves in an international context.
The Studio proposed to take all logos of the institutions to form the new logo of ‘Contemporary Lower Austria’*. In this way it was also flexible to grow, just by adding more logos to the ‘logo - cloud’. The main colour is dark blue and a fluoresced colour, that just shimmers yellow but glows at night. Yellow and blue are the colours of the Austrian district Lower Austria.
*The Name that was used for the competition
COMPETITION:
Galleries and Museums of Lower Austria created an umbrella brand of their institutions engaged in contemporary art. They needed a Corporate Identity to present themselves in an international context.
The Studio proposed to take all logos of the institutions to form the new logo of ‘Contemporary Lower Austria’*. In this way it was also flexible to grow, just by adding more logos to the ‘logo - cloud’. The main colour is dark blue and a fluoresced colour, that just shimmers yellow but glows at night. Yellow and blue are the colours of the Austrian district Lower Austria.
*The Name that was used for the competition
ci program folder advertisement logo office papers web portal
developed CORPORATE IDENTIY:
Galleries and Museums of Lower Austria created an umbrella brand of their institutions engaged in contemporary art. They needed a Corporate Identity to present themselves in an international context. The Logo consists of the ‘Logo - Name’ and the names of the institutions. It has to be flexible in its composition, because on various events different institutions participate. Also the ‘Niederoesterreich Kultur’ logo was refreshed, for its usage in the LAC-context. It is coloured in the much fresher yellow of the ‘Lac-ci’ – that as the second colour has a really dark blue.
https://www.lower-austria-contemporary.at/
Galleries and Museums of Lower Austria created an umbrella brand of their institutions engaged in contemporary art. They needed a Corporate Identity to present themselves in an international context. The Logo consists of the ‘Logo - Name’ and the names of the institutions. It has to be flexible in its composition, because on various events different institutions participate. Also the ‘Niederoesterreich Kultur’ logo was refreshed, for its usage in the LAC-context. It is coloured in the much fresher yellow of the ‘Lac-ci’ – that as the second colour has a really dark blue.
https://www.lower-austria-contemporary.at/